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By Jamey Stegmaier

More Than Money

Jamey Stegmaier is aware crowdfunding. he is a veteran of 7 profitable Kickstarter campaigns (and counting) that experience raised over $3.2 million, and he is the owner of the generally learn
Kickstarter Lessons weblog. during this publication he deals a accomplished consultant to crowdfunding, demonstrating that it may be a robust means for marketers to develop their companies through construction neighborhood and placing their buyers first.

This booklet comprises over 40 tales of inspiring successes and sobering mess ups. Stegmaier makes use of those examples to illustrate tips on how to (and how to not) organize for a crusade, develop a fan base, constitution a pitch, locate new backers, and execute many different crucially very important “nuts and bolts” parts of a profitable crowdfunding project.

But Stegmaier emphasizes that the advantages of crowdfunding are even more in regards to the “crowd” than the “funding.” He exhibits that in the event you deal with your backers as humans, no longer pocketbooks—communicate on a regular basis and transparently with them, ask their critiques, attend to their needs—they'll turn into advocates in addition to funders, exponentially expanding your project's possibilities of succeeding.

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